Video of the Moment #2181: Sleaford Mods

By on Friday, 9th September 2016 at 6:00 pm
 

Sleaford Mods don’t mind telling it like it is. It’s clearly working: Iggy Pop named them “undoubtedly, absolutely, definitely the world’s greatest rock n roll band”. The Nottingham duo comprises the lyrical genius of Jason Williamson set to Andrew Fearn’s music, and they’re gearing up for a new release next month. The five-track ‘T.C.R.’ EP will be out on the 14th of October on Rough Trade Records, with whom the pair signed to earlier this year. ‘T.C.R.’ stands for total control racing, which Williamson uses as an analogy to a dead-end life with great effect. He explains the song and its new accompanying video:

The idea behind the T.C.R. video was to show and use the actual 1980’s toy racing kit in its original environment, which would of most probably been the living room floor for most kids at that time. It’s a pretty crap device, and I thought it married perfectly to the idea of life’s (at times) rotating dross. The narration/vocal over the song is just that, an account of a bloke reacting to what he feels is a routine laden existence by ‘escaping’ for the night to the pub only to realize this is also a limited experience and in turn, all options kind of merge into a circular experience of never ending repetition that he tries to navigate.

The epitome of a simple DIY video that does what it says on the tin, you can watch the promo video for ‘T.C.R.’ below. For more of TGTF’s coverage on Sleaford Mods, go here.

[youtube]https://www.youtube.com/watch?v=KT2mLi7ldew[/youtube]

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