Innocent celebrate their 8th Birthday today, Saturday 28th April. Amazing to think how much they’ve moved on in that time, from just 3 employees to their current (almost) 200. I’ve been a drinker since late 2002, which puts me as a relatively old hat Innocent drinker, but I have to say that my favourite flavour is still one of their originals, the Mangoes and Passion Fruits one - I manage to get through about a litre a week, and have to restrain myself not to buy more due to poor monetry concerns (choosing when to buy Innocent and when to spend money on other stuff is always hard…)

They had a birthday party over at fruit towers earlier this week, which looks like great fun from the pictures they have on their marvellous blog (a true example of how blogging can be used to make your company have a better brand and all round greatness).

So all I can say really is: Well Done Innocent, and hope that you continue to grow and be as successful as you have been for the past 8 years for as long as possible!